Every creator needs to nail their niche.
But most niching advice leaves you confused instead of clear.
Instead, here're the only 4 questions you need to ask:
🧵
But most niching advice leaves you confused instead of clear.
Instead, here're the only 4 questions you need to ask:
🧵
Let's first clear up 3 things:
1. You don't find your niche
You create it. Less planning. More publishing.
2. The most profitable niche is the one you enjoy the most
Not what you think will get you paid
3. A niche evolves
(more on that at the end)
Onto the questions 👇
1. You don't find your niche
You create it. Less planning. More publishing.
2. The most profitable niche is the one you enjoy the most
Not what you think will get you paid
3. A niche evolves
(more on that at the end)
Onto the questions 👇
Where are you most curious?
Not 'passionate'.
Let's leave that shit for IG. Passion's an outcome of work.
Curiosity is:
- The topic you can't stop thinking about
- The question you need to answer
- The idea dying to be explored
Pay attention to what gets your attention.
Not 'passionate'.
Let's leave that shit for IG. Passion's an outcome of work.
Curiosity is:
- The topic you can't stop thinking about
- The question you need to answer
- The idea dying to be explored
Pay attention to what gets your attention.
Where have you transformed?
Everyone is telling themselves a story.
Every hero and heroine overcomes their doubts and demons to become someone better. If you can help someone experience a transformation you've had, they'll love you for it.
Be the guide (not the guru).
Everyone is telling themselves a story.
Every hero and heroine overcomes their doubts and demons to become someone better. If you can help someone experience a transformation you've had, they'll love you for it.
Be the guide (not the guru).
Where are you talented?
Skill is what you learn.
Talent is what comes naturally to you yet feels like work to others.
Talent's important because if go from the top 10% to top 1% in your niche, it isn't 10x better.
It's often 1000x.
Double down on what's effortless.
Skill is what you learn.
Talent is what comes naturally to you yet feels like work to others.
Talent's important because if go from the top 10% to top 1% in your niche, it isn't 10x better.
It's often 1000x.
Double down on what's effortless.
What's your specific knowledge?
This is the topic or skill you've grasped early from experience (often childhood)
We neglect specific knowledge because we’re ‘too busy’ or we’ve been told to ‘be realistic’.
But online the script is flipped.
Ask your parents what you loved.
This is the topic or skill you've grasped early from experience (often childhood)
We neglect specific knowledge because we’re ‘too busy’ or we’ve been told to ‘be realistic’.
But online the script is flipped.
Ask your parents what you loved.
Your niche isn't a one-time decision.
It’s an evolution.
A series of iterations as you bounce around ideas and infuse your content with personality, style, and philosophy.
It’s not important to define the end.
It’s important you decide to start.
Volume destroys any doubts.
It’s an evolution.
A series of iterations as you bounce around ideas and infuse your content with personality, style, and philosophy.
It’s not important to define the end.
It’s important you decide to start.
Volume destroys any doubts.
Thanks for reading!
If you enjoyed this, 2 requests:
1. Follow @itskierandrew for more online writing and business related content
2. Share this with your audience so others can see.
Appreciate your attention 🥂
If you enjoyed this, 2 requests:
1. Follow @itskierandrew for more online writing and business related content
2. Share this with your audience so others can see.
Appreciate your attention 🥂
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