Katelyn Bourgoin
"The Customer Whisperer" / I reveal the hidden reasons why people buy 🧠 49,300 smart marketers read my newsletter on buyer psychology
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We live in the attention economy Your ideal buyers likely spend 2 hours and 27 minutes on social media each day (That’s the average) If you’re sick of wasting time and money cre...
7 lessons I’ve learned on my way to 75,000 Twitter followers... (Plus 5 cautionary tales that no one tells you)
The counterintuitive marketing strategy that drives record-breaking sales (and drives perfectionists crazy):
If you don’t know who your competitors are... you’re f#cked Yet so many businesses get this all wrong Here’s why:
12 pricing psychology tips to help you sell more stuff:
You know social proof drives sales But if you think you can slap a few testimonials or logos on your website and call it a day... you’re missing out 12 crafty ways to use social...
I’ve spent 1500+ hours learning about cognitive biases and heuristics (AKA the stuff that drives *your customers* to buy) Here are the top 19 concepts that marketers need to know:
Marketing is harder than ever Wanna quickly figure out what works with buyers? You don’t need to spend 100s of hours doing research There are only 4 questions you *really* need...