Technical SEO Tip: Duplicate content doesn't only happen on your own site.
Cross-domain duplicate content can occur when other sites have content similar to yours:
Cross-domain duplicate content can occur when other sites have content similar to yours:
When most SEOs check for duplicate content, they're really only doing it within the confines of their own site. Many tools will crawl a specific domain only and find instances of duplicate or closely matching content.
However, this can occur on external sites as well.
However, this can occur on external sites as well.
Cross-domain duplicates exists when there are similar or exact matches on other sites. Similar to standard duplicate content, this can still cause SEO issues with your pages: developers.google.com
Google won't index all the versions of duplicates. It may index some but if it finds enough examples, it may start to filter them out of the search results.
This means your site could be at risk for indexation issues if you aren't one of the ones selected.
This means your site could be at risk for indexation issues if you aren't one of the ones selected.
The most common use case of this is ecommerce sites that use the same manufacturers description and product details. Many sites do this so it makes the pages less unique across the indexing set.
Other examples are syndication and reposts of articles to platforms like Medium.
Other examples are syndication and reposts of articles to platforms like Medium.
The best way to avoid this is to of course always ensure your content is unique.
However, if you want to fix it at scale, you might need to come up with programmatic ways to differentiate your content (dynamic headers, internal linking modules etc).
#SEO #technicalSEO
However, if you want to fix it at scale, you might need to come up with programmatic ways to differentiate your content (dynamic headers, internal linking modules etc).
#SEO #technicalSEO
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