Darth Autocrat (Lyndon NA)
Darth Autocrat: Internet business consultant (SEM (SEO/PPC), CM & SMM, with UX, CRO & ORM) I Fix things for other SEOs, (or what they broke). He/Him
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. :: Rules of marketing? :: There's so many! 1. Know thy audience 2. Know thy competitors 3. Know thy self (and be honest!) 4. Cover short/medium/long term campaigns 5. Cover the...
. The Google Quality Raters Guide ... ... is NOT a mystical tome! It's not full of secrets. There's no instructions on making silver bullets or magical moves to improve ranking....
@vcbuzz #VCBuzz A5. 1) No redirects 2) Not mapping/testing URLs/Redirects (properly) after migration 3) Relying on redirects rather than updating nav/links 4) Changing "all the th...
@vcbuzz #VCBuzz A3. If you are swapping platforms (or in some cases, upgrading, or even patching), ideally, you should run a development/test version (locked away from public/bots...
@vcbuzz #VCBuzz A2. "Just" changing DomainName? Check the new domains history: * any SEO Spam markers * did it have adult content * was it a related topic * has it got any pre-ex...
@TheCoolestCool Hold my coffee... Content marketing without ... * consumer value/worth * consumer relevance/resonance * audience/market knowledge * defined goals/KPIs * subsequent...
@cyberandy What gets me is ... nearly 40 years. 1985 -> WordNet 1999 -> ConceptNet/Open Mind 2000 -> SUMO (Suggested Upper Merged Ontology) The Unis (AI > NLP, Linguistics and CS...
. :: PSA : Do NOT rely on JavaScript! :: It's old advice, but it STILL applies. You should ensure any "Vital" aspects of a page (title, canonical, robots/gooblebot meta, actual...
. Being "Unoriginal" is - well, unoriginal :( The recent shifts and popularity of AI apps, such as ChatGPT just highlight/magnify the simple fact that a % of people aren't "origin...
. :: To change a URL, or to not change a URL? :: Honestly, it's not much of a question. I'm shocked that "non-sensical" is not the first item listed! (/index.php?item=1343xf68aql)...
. :: Planning ahead is important! :: I honestly struggle to stay calm when I see this sort of thing - as it's old advice/tactics. Want some more/detailed tips? See the next twee...
. "Wittiest comment I've seen all week" award! And, for those wondering, it's a response about using the [link:] search operator - which doesn't actually work. If you want to see...